Send Money to Friends Could be Used to Pay for FB eCommerce Up until very recently, if you wanted to run an ecommerce store through Facebook, you would have to use a tab app generated by a third party and hosted on their platform. Something like Shopify, for example, lets you create a storefront to run within a Facebook app. The problem is,...
Should Facebook Use “Maybe” or “Interested” for Events? Facebook has been trying over the last year or so to test various enhancements to their events system, which has been unfortunately neglected for a long time. The latest test is the “interested” button for the RSVP system. Rather than a simple, binary “join” or ignore, the Interested...
What Are Dynamic Facebook Ads and Why Should I Care? About a month ago, Facebook released a new type of ad you can use. These are called dynamic product ads, or dynamic multi-product ad units. At the time of their announcement, they were only available through the ads API, with a Power Editor implementation forthcoming. That implementation...
How to Embed Native Facebook Videos on Your Website dynamicgoogletags.update();aclass="a2a_button_facebook a2a_counter" href="http://www.addtoany.com/add_to/facebook?linkurl=http%3A%2F%2Fwww.jacobcurtis.com%2F2015%2F03%2F26%2Fhow-to-embed-native-facebook-videos-on-your-website%2F&linkname=How%20to%20Embed%20Native%20Facebook%20Videos%20on%20Your%20Website" title="Facebook" rel="nofollow" target="_blank">aclass="a2a_button_twitter a2a_counter" href="http://www.addtoany.com/add_to/twitter?linkurl=http%3A%2F%2Fwww.jacobcurtis.com%2F2015%2F03%2F26%2Fhow-to-embed-native-facebook-videos-on-your-website%2F&linkname=How%20to%20Embed%20Native%20Facebook%20Videos%20on%20Your%20Website"...
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Increase the Amount of “Talking About This” People on Facebook All the way back in March of 2014, Facebook declared that they would be removing the “People Talking About This” or PTAT metric from Insights.Indeed, shortly after the announcements, that metric disappeared. They claimed they would be removing it from the API as well, but the...
The Ultimate Guide to Using Facebook’s Ad Manager Facebook hasn’t gotten where it is today by being a half-assed platform, and you won’t get anywhere on it by being a half-assed marketer. Learn the ins and outs of the platform so you can maximize your ad revenue, grow your page quickly, and watch your conversions explode.Ad TypesAds on Facebook...
Is Being Facebook Verified Only Possible for Celebrities? People go absolutely wild for official verification. Twitter is a hotbed for it; anyone of significant enough stature can gain a Twitter verification. This has led to anyone who wants to be thought of as someone applying for verified status. It has also led to a proliferation of accounts...
How to Generate Revenue From Your Facebook Fan Page Most people these days simply refer to Facebook Fan Pages as simply Pages, and for a good reason; the era of their use primarily as pages for fan worship is long past. Today, Pages are used as marketing hubs and tools to build communities around certain brands, entities, events and media.It’s...
Facebook Alert About Fake Likes Being Removed: Now What? Earlier this month, Facebook rolled out a new like counting algorithm that has many Facebook page admins beside themselves with worry. Many business owners logged in to find a particular message on their page home. “We Remove Some Fake Likes” they say. “We recently protected your Page...
7 Things to Know Before Making a Facebook Business Page Facebook has a rocky history with business. For a while it was ignored, then it became the new paradise for businesses marketing. Saturation made it hard to break into, and it was rife with scams. It settled down, and businesses settled with it, but it has been growing increasingly hostile...
The Ultimate Guide to Marketing with Facebook Video Cards Way back in November, Facebook introduced what they called Say Thanks. The idea is pretty simple; one person wants to say thank you to another person, so they use Facebook’s little automated video creator to make a short video and send it over. It’s a personal message in video form,...
20 Ways You Can Spot a Fake Fan on Facebook Fake Facebook fans are an endemic problem with the platform, and there’s not a lot any of us can do about it. We can monitor the new users who follow our page, and we can remove them if they look like fake fans, but other than that, it’s all down to Facebook’s enforcement. Facebook even makes it...
A List of Businesses and Websites Facebook Ads Won’t Allow I’m going to get one thing out of the way right off the bat; I can’t give you a full list of all businesses and website URLs blocked from using Facebook’s ad program. The reason for that is two-fold. First, it’s a huge list. Just imagine trying to list out every website Google has...
